Press Coverage

TrueCar in the news.

Warren Buffett, Risky Car Salesman

Though peace has been made between dealers and online lead generators such as TrueCar, the threat of consumer dependence on Web-based leads remains a concern for dealers, pushing them to invest in areas outside their core competency.

BloombergView | October 3, 2014

GM Halts Pickup Sales While Searching for Air-Bag Fix

“The volumes are low and there are very few cars in customer hands,” said John Krafcik, president of TrueCar Inc., an auto-buying website based in Santa Monica, California.

Bloomberg | October 3, 2014

Morgan Stanley Recaps September U.S. Auto Sales Data

According to TrueCar, the average selling unit price declined 1.4 percent from a year ago.

benzinga | October 2, 2014

Tesla’s Musk Channels Jobs Teasing Unveiling of ‘the D’

“Tesla is like Apple in that it has a narrow product range and now it’s focusing on how to get attention,” said Larry Dominique, executive vice president for industry solutions at TrueCar Inc. “Tesla doesn’t do billboards or television ads. It doesn’t need traditional advertising to drum up demand.”

Bloomberg | October 2, 2014

GM, Chrysler Post Strong Sales, Ford Falters

The Detroit-based auto maker’s gains come even as it held the line on incentive spending, which according to TrueCar, rose only 2.7% last month and was down 10.4% compared with August.

Market Watch: The Wall Street Journal | October 1, 2014

Why Ford Won’t Know Whether Its New F-150 Pickup Is a Hit Until Next Year

“I have no doubt when the new F-150 is out, Ford’s volume share will bounce back up,” TrueCar’s Executive Vice President of Industry Larry Dominique told MarketWatch.

Market Watch: The Wall Street Journal | October 1, 2014

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