Press Coverage

TrueCar in the news.

VW Joining With Fiat Chrysler Would Be ‘Brilliant’ Idea, Krafcik Speculates

“There is room to create one guy which will be bigger,” he said in an interview. “The industry needs it, as it’s still very fragmented.”

Automotive News | November 4, 2014

Banner Revenue Year Predicted for Auto Industry

Revenue rather than sheer volume “is the right way of looking at it,” says TrueCar President John Krafcik.

WardsAuto | November 4, 2014

VW Combining With FCA Would Be `Brilliant,’ Krafcik Says

Combining Fiat Chrysler with VW is “just such a natural possibility,” Krafcik said. “It makes so much sense.”

Bloomberg | November 4, 2014

GM’s sales up 0.2%; Chrysler up 21.7%; Ford falls 1.7%

California-based TrueCar said average selling prices were up nearly $800 over the same time a year ago, and incentive spending by automakers was up 2.2 percent.

The Detroit News | November 4, 2014

What Would George Washington Drive?

“Our bold call is that trucks and SUVs will outnumber cars and minivans at polling stations in swing states this year”—of which says there are 10 out of the 36 states in which there are Senate races—“putting Republicans back in control of the Senate for the first time since 2006.”

Autofieldblog | November 4, 2014

Lincoln McConaughey Ad Spoof Brings October Sales Surge

“For a brand like Lincoln, that buzz is helping them quite a bit,” John Krafcik, president of and a former Ford engineering executive, said in an interview. “Jim Carrey was magnificent in his spoof. I haven’t met anyone who hasn’t absolutely loved that.”

Bloomberg | November 4, 2014

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