Press Coverage

TrueCar in the news.

Tesla’s Musk Channels Jobs Teasing Unveiling of ‘the D’

“Tesla is like Apple in that it has a narrow product range and now it’s focusing on how to get attention,” said Larry Dominique, executive vice president for industry solutions at TrueCar Inc. “Tesla doesn’t do billboards or television ads. It doesn’t need traditional advertising to drum up demand.”

Bloomberg | October 2, 2014

GM, Chrysler Post Strong Sales, Ford Falters

The Detroit-based auto maker’s gains come even as it held the line on incentive spending, which according to TrueCar, rose only 2.7% last month and was down 10.4% compared with August.

Market Watch: The Wall Street Journal | October 1, 2014

Why Ford Won’t Know Whether Its New F-150 Pickup Is a Hit Until Next Year

“I have no doubt when the new F-150 is out, Ford’s volume share will bounce back up,” TrueCar’s Executive Vice President of Industry Larry Dominique told MarketWatch.

Market Watch: The Wall Street Journal | October 1, 2014

U.S. Sales Gains for Big Auto Makers

“When you look at the sedan-centric brands, they’re definitely being challenged,” said Larry Dominique, TrueCar’s executive vice president.  “Those brands that are strong into crossovers and SUVs are the ones really benefiting.”

The Wall Street Journal | October 1, 2014

September 2014 New Auto Sales: GM Sales Spike On Strong Demand For Its Big Vehicles

“General Motors pickups did great,” said Eric Lyman, vice president of editorial and consulting at automotive pricing and information provider TrueCar Inc. “I think that’s probably the biggest story. The pickup trucks will be the battleground in the coming months with both GM and Ford coming out with new models.”

International Business Times | October 1, 2014

Trucks Drive September Auto Sales

According to TrueCar (TRUE), incentive spending across the industry grew 13%. September was “truck month” for Chrysler Group and General Motors (GM), both of which are looking to take advantage of Ford’s transition to a new F-150.

Fox Business | October 1, 2014

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