Press Coverage

TrueCar in the news.

Most popular luxe vehicle is…The Ford F-Series?

Eight of the 10 best-sellers above that threshold are pickups or SUVs, and six are not luxury brands, according to TrueCar.

CNBC | December 10, 2014

Why Cheap Gas Won’t Hurt Tesla’s Future

According to TrueCar, sales of “expensive cars” – those that cost at least $50,000 — are up 30%, versus 4% for cars under $50,000.

Fox Business | December 10, 2014

Americans On Verge of Buying 1M Expensive Cars

“The Yukon Denali is clear example that many vehicles selling for more than $50,000 are not traditional luxury models,” said Krafcik. “The people buying those full-size SUV’s want to make sure they have it with all the features that push the price up to $60,000 and higher.”

CNBC | December 8, 2014

Americans on Verge of Buying 1 Million Pricey Cars

“I’m not surprised so many of these higher priced models are selling right now,” said John Krafcik, President of TrueCar. “Buying a car for $55,000 or $60,000 has become the new norm for those who are fairly well off.”

NBC | December 8, 2014

TrueCar Is an Indisputably Disruptive Force in Auto Sales

Ashenberg is a “true believer” in the Santa Monica, Calif.-based auto pricing and information company, which he said has the potential to change the auto sales landscape.

The Street | December 4, 2014

Trucks, Crossovers Power Top 20 Car Sales in November

VW appeals to younger buyers, a sign that Millennials may be back to buying cars, says Lyman.

USA Today | December 3, 2014

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