Press Coverage

TrueCar in the news.

Chevy’s 2015 Volt is priced to sell

While the 2015 Volt carries a suggested retail price of about $35,000, before a $7,500 federal tax credit, TrueCar, the online consumer shopping guide, reports that the Volt’s average price at closing is $30,607, also before the tax credit.

Detroit Free Press | May 20, 2015

Millennials, how to buy your first car

Use your tech knowledge to your advantage. Apps from and Edmunds can reveal what’s a genuinely fair price for the car you’re trying to buy.

CNN Money | May 20, 2015

Cadillac is Selling Its Tesla-Like Car at a Huge Discount

Only 1,835 Cadillac ELR Coupes have sold in North America over the past 18 months. Dealerships in the New York area are hawking the ELR for just under $50,000, a whopping 35 percent discount from its sticker price, according to TrueCar, a Web platform that lets shoppers lock in a price before visiting a dealer.

Bloomberg Business | May 14, 2015

Study shows EV buyers are young, wealthy

Car buying site broke down the data and found that buyers of run-of-the-mill electric cars are significantly wealthier and younger than their gas-buying counterparts. For example, a typical buyer for a gas-power Ford Focus is 46 and has an average household income of $77,000 per year. However, the average Focus Electric buyer is just 43 and has an annual household income of $199,000.

Left Lane News | May 7, 2015

Paul Newman Racing Doc to Screen in Select Cities, Adds TrueCar Sponsor

“The folks at TrueCar are almost as excited about racing as I am,” Carolla said in a statement. “They’ve been a great partner with us in a documentary that honors Newman’s amazing career in racing.”

Variety | May 7, 2015

Young, affluent drivers buy these cars

“EV buyers are affluent deal-seekers,” said John Krafcik, president of TrueCar.

CNBC | May 6, 2015

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