Press Coverage

TrueCar in the news.

Car Shopping Tips For the Modern World

You should have a good idea of what price you’re looking for before you go shopping. Major car Web sites, including, use actual transaction prices for the car you’re looking at.

CNN Money | October 8, 2014

Hands-Free Connectivity Still Dangerous: AAA study

At least 86 percent of all new vehicles in the U.S. offer Bluetooth as a standard feature, according to Automotive Lease Guide. Furthermore, it’s an option on all but 3.4 percent of all new vehicles.

CNBC | October 6, 2014

Tesla’s Trump Card: Used Cars

“When you have a manufacturer-controlled retail network, you’re capturing all of the profit with each sale,” John Krafcik, president of the online car-buying service TrueCar Inc., said in an interview. “The upside is pretty amazing for Tesla.”


Automotive News | October 6, 2014

Warren Buffett, Risky Car Salesman

Though peace has been made between dealers and online lead generators such as TrueCar, the threat of consumer dependence on Web-based leads remains a concern for dealers, pushing them to invest in areas outside their core competency.

BloombergView | October 3, 2014

GM Halts Pickup Sales While Searching for Air-Bag Fix

“The volumes are low and there are very few cars in customer hands,” said John Krafcik, president of TrueCar Inc., an auto-buying website based in Santa Monica, California.

Bloomberg | October 3, 2014

Morgan Stanley Recaps September U.S. Auto Sales Data

According to TrueCar, the average selling unit price declined 1.4 percent from a year ago.

benzinga | October 2, 2014

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