TrueCar in the news.
For tech companies the appeal of Silicon Beach is growing
TrueCar Inc. — which went public last year and has grown to become a billion dollar-plus company and one of Santa Monica’s largest employers — is one example. The company’s headquarters are so close to the beach, founder and CEO Scott Painter can watch the waves crash while sitting in his corner office.
KPCC-FM | May 26, 2015
Memorial Day auto sales start summer off strong
Online marketplace TrueCar said holiday weekend sales on its website and those of its partners were up as much as 7 percent compared to last year.
CNBC | May 26, 2015
Dealers, consumers drive digital car buying revolution
But buyers’ habits have changed. Instead of walking blindly onto a dealer lot, they start researching vehicles on automaker websites and search trade-in values on sites like KBB.com. They look for pricing of new cars on sites such as Truecar.com and Edmunds.com. Eventually, they make their way into the dealership they’ve researched, knowing the exact car or truck on the lot that they want, and what they expect to pay.
The Detroit News | May 25, 2015